Grab your audience's attention with Display ads. Let pictures, graphics and Rich Media formats speak for you. Dynamic and highly interactive, Rich Media draws the user in and outperforms standard media formats. Rich Media makes an impact on your audience by creating a compelling and rich user experience.

Advertise across the different Yahoo! Southeast Asia homepages and on a range of Yahoo! properties. Don't know where exactly you should be displaying your ads? We do! We have specialized targeting tools that can narrow in on audiences by

• Location
• Age
• Gender
• Interest
• Occupation

Tell us what your marketing objectives are and the audiences you want to reach, and we will place your ads in prime locations across the Yahoo! Southeast Asia network.

Take a tour through the various ad opportunities on Yahoo! Southeast Asia.

Through an exhaustive analysis of thousands of our client's campaigns, we also have a deep understanding of what our partners want. With this information, Yahoo! has developed a suite of solution-driven products designed to leverage the best and most effective Yahoo! tools against specific objectives. All of which are proven to get the results your organization needs.

Marketing Objective	Definition	Yahoo! Solutions
Build Brand Generate brand awareness Create brand preference Increase brand loyalty	Yahoo! can introduce and expose your brand to over 412 million consumers worldwide to motivate their behaviour and purchase intent. We reach 33 million unique users on a monthly basis in South East Asia alone.	Home Page stunts and innovations Rich media advertising formats Consumer promotions and micro-sites Brand integration with Yahoo! content Network advertising - Yahoo! Brand Awareness Research
Reach Customers Acquire new consumers Reactivate lapsed consumers Create deeper relationships with consumers	With our sophisticated targeting capabilities Yahoo! will help you connect with the best prospects and turn them into your best customers. Our powerful Search Solutions will help you reach customers looking for your products.	Sponsored Search Solutions Consumer promotions and microsites Web Wonders Targeting - Demographic, geographic, by interest, by time of day Access Yahoo! Communities - Groups, Mail, and Chat
Market Research Understand consumer attitudes/behaviours Insights into consumer trends More targeted research audience	Yahoo!'s expertise in data mining, analysis and research, combined with our large user base, allows us to help you understand and research consumers behavior better.	Online research survey and Yahoo! Polls Recruit database of research participants Access Yahoo! expertise of online consumer behaviour. Measuring Buzz Index in our region to see what users are looking for Targeting - Demographic, geographic, by interest, by time of day. Conduct post campaign research to measure 'Branding Impact'
Drive Transactions Increase sales frequency Increase sales value Reduce cost of selling	Retaining customers is critical to any business. Yahoo! will help you turn first-time customers into lifetime customers.	Powerful Sponsored Search Solutions from Yahoo! Consumer and sales promotion